The average PI firm converts 20% of inquiries into signed clients. Top-performing firms with optimized marketing systems hit 35% or higher. The gap between those two numbers has a dollar amount. Find yours below.
See what you're leaving behind
Answer honestly. The math does not lie, and knowing the number is the first step to changing it.
Think total settlement, net of costs. Your contingency cut counts.
Calls, web forms, walk-ins, referrals. All inbound contact counts.
Google Ads, Meta, LSA, Billboard, TV. Any paid channel.
Higher quality cases → more call volume → sustainable and consistent revenue
Convert more of the case volume that aligns with your practice, growth goals, and capacity.
We drive real, measurable outcomes through data-driven strategy, media buying across paid search, social, CTV and programmatic, AI-powered analytics, and content that actually converts.
Firms that respond within 60 seconds are 391% more likely to sign the client. We build the follow-up systems that make that speed automatic, not aspirational.
Thirty minutes. No pitch deck. Just an honest look at what is working and what is not.
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